This quote really struck me as true. When it comes to men, they always seem to have to prove themselves each day. In everything that they do, they are always trying to one-up their "opponent" whether this is a friend, a coworker, a schoolmate, or someone they just randomly meet. It seems to me like everything with men is a competition and there is no settling. This quote from Center of Attention: The Gender of Sports Media really seems to hit the nail on the head. In applying to advertising, men are always posed as the dominant figure and have to be the ones that are the focus of attention in most situations. Men are consistently trying to prove that they are the best in all that they do and I think that this statement really just sums up the majority of what I observe to be true with men.
"Do you like what you see?...Men must never seem as if they are asking this question and may display their beauty only if it is an unavoidable side effect of other 'business'."
This statement from the article Beauty (Re)Discovers The Male Body is one that I disagree with for several reasons. Most men that I know care a great deal about what they look like and how they are presented to the public. The people that I know think it is important to look presentable and to make sure that people notice them. Granted, most men do not really think about fashion or if things match, but this does not mean that it applies to all men. There are always going to be people, on both ends of the spectrum that do not care if people "like what they see." I think that this statement is only somewhat true.
“Center of Attention: The Gender of Sorts Media.” Introduction. Rereading America. 6th edition. Eds. Gary Colombo, Robert Cullen, and Bonnie Lisle. Boston: Bedford/St. Martin’s, 2004. 1-15.
Bordo, Susan. “Beauty (Re)discovers the Male Body.” Ways of Reading. 8th ed. Eds. David Bartholomae and Anthony Petrosky,Boston: Bedford/St. 168-Martin’s, 2008. 188-205.
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